AppEsteem Blog

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Announcing AppEsteem at the CSA Summit

Today we formally announced AppEsteem at the CSA Summit being held at Google in Mountain View. We asked for customers to join our Beta, and we announced that both Tightrope Interactive and RedBrick have agreed to build sealed installers and download managers for the Beta.

I'm incredibly proud of how far we've come in just two months: we've got AVs and platforms agree to be security partners, and we've gotten good vibes from CSA about how they could rely on our seal to help build a safer, sealed ecosystem.

But as you'll see in my deck posted here, we have a lot to do between now and the end of July in order to pull this off. We'll be working hard, and counting on support from our partners and future customers to make this happen.

(Yshey from ESET asked for a pic of him, Oshrit, and me... he said Daniel really wanted it :-)

 

Why I care about getting this right

Last night, Dan Shiff from Upclick, Oshrit Aviv from Entero, and I spoke at the e-commerce meetup Tel Aviv. Our three companies offer services to software monetization partners: payments, compliance/strategy, and certifications, so our presentations flowed together nicely.

Oshrit said that I should tell the story of why I care so much about getting the bad guys out of the software monetization space. She said it may inspire more people in the industry to gain the courage it's going to take. And she suggested that since everybody in this industry has known me as "Dennis from Microsoft," that maybe I could explain why I left. That made sense to me, so I prepared the talk, and this was the result... I hope you like it!

(And if you're in this space, I hope you're inspired to get your app/installer sealed!)

Here we are after the talk... thanks to Itai P. for letting us join his meetup, and to Klarna for hosting us!